Uncorking Event Success
Learn from our community: How to deliver effective experiences
Toast to Sustainability: Celebrating Earth Day with Partners Committed to Sustainable Practices
This Earth Day, let's raise a glass to our partners who make sustainability a core part of their mission.
Planning—the key to virtual event success
Learn how to define your strategy to ensure virtual event success.
Women’s History Month at purple cork
Celebrate Women’s History Month with these five female-led businesses and purple cork tasting experiences.
What’s Trending in 2023
New year, new trends! We’re taking the (wine) glass half full approach with a curated list of “in” experiences in 2023.
Cult Winery Roy Estate for C-level executive experiences
Bring highly coveted, cult wines to your virtual tasting events.
Top 5 surprises from 2022 purple cork events
With thousands of events under our belt, we have learned a lot about what drives great engagement. And, we’re not afraid to admit that some successes came as a surprise.
Novel Sips with Sangram Vajre and Amista Vineyards
Author and CEO Sangram Vajre joined Novel Sips to drink some Amista sparkling Syrah and talk about his third book, MOVE: The Four-Question Go-to-Market Framework
Best Practices for Event Success - Part 2
Virtual tasting events are a great way to forge strong relationships with prospects and customers. Learn our best practices around planning and executing these events.
Best Practices for Event Success - Part 1
Learn how a leading SaaS company uses purple cork to drive FOMO by bringing prospects together with an inspirational customer.
Novel Sips 2 with Sarah E. Brown and SAMsARA
What happens when you bring together more than a dozen marketing leaders and a delicious bottle of SAMsARA Wine? Helpful advice, some commiserating and a newfound love for Chardonnay.
Why 2022 was deemed a ‘no booth’ year for Object Edge
Sarah Falcon has seen her share of change since she joined Object Edge in 2019. Learn how her event strategy evolved in episode 16 of Sips with purple cork.
Why Setting Intentions is Critical for Gong’s Sr ABM Manager
Episode 7 of Sips with purple cork
Dare to Dream: New Partner Somnium Joins purple cork
Danica Patrick and purple cork partner to bring Somnium to wine lovers
How purple cork helps Alloy connect with customers
Chi-Chi Liang, the Chief Marketing Officer at Alloy, shares her formula for engaging customers in virtual wine events.
Thomson Reuters’ Adam May On Creating Memorable Event Experiences
In Episode 2 of Sips with purple cork, Adam May, Sr. Manager, Marketing at Thomson Reuters shares his thoughts on how to create memorable virtual event experiences.
Toolio’s Head of Marketing Andrea Lechner-Becker Shares Her Secrets for Doing More With Less
In Episode 3 of Sips with purple cork, Andrea Lechner-Becker, Head of Marketing at Toolio shares her secrets for doing more with less.
Creative Use Cases for Virtual Events
How leading marketers are leveraging virtual events to drive sales and build closer relationships with prospects and customers.
Kathleen Booth Shares What Drives Her Event Participation
In Episode 5 of Sips with purple cork, Kathleen Booth, SVP of Marketing at Tradeswell, shares her take on the events landscape and why webinars are dead.
Reflecting on purple cork’s pivot to B2B
Lessons learned from our Founder & CEO on pivoting purple cork from B2C to B2B.
How Qualified Closed $1 Million in Revenue With Virtual Wine Tastings
Qualified has perfected virtual tastings to achieve their business objectives.